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United Kingdom Madeleine Olivia is a full-time content creator focused on making plant-based living accessible, sharing recipes, lifestyle tips, and home renovation journeys.
Paid partnership where Madeleine Olivia promoted One Carbon World. A vlog was shared on her YouTube channel detailing the reveal.
Madeleine Olivia initiated her online career in 2016 after completing her Art History degree at St Andrews University. She began sharing her life and passions online after quitting her job and moving back home. Her initial content focused on veganism, plant-based diets, sustainability, climate change, fast fashion, minimalism, and zero waste, subjects she discovered online that inspired her to create positive global impact. Her YouTube channel evolved into an online diary, documenting her experiences and thoughts.
From filming plant-based recipe videos in Brighton, Madeleine, along with her husband Alex, eventually relocated to Cornwall. This transition introduced new content on home renovations and DIY projects in their Georgian farmhouse. Madeleine’s aim is to support her global audience in creating vegan meals, addressing disordered eating habits, and discussing mental health, while also encouraging eco-friendly practices and home DIY.
Madeleine Olivia is committed to making a plant-based lifestyle attainable for a broad audience. She reaches over 550,000 subscribers on YouTube and more than 130,000 followers across Instagram, TikTok, and Facebook. Her published works include “Minimal: How to Simplify Your Life and Live Sustainably” (2020) and her debut cookbook “Make It Vegan” (2023). Her work has been featured in publications such as The Sunday Times, Glamour, Cosmopolitan, The Telegraph, Grazia, and Vegan Food & Living. She lives in Cornwall with her husband Alex, their dog Roxie, and cat Zeus.
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