Martha Higareda is an accomplished Mexican actress, producer, and screenwriter, recognized for her extensive film and television work in both Mexico and the United States.
Latino-Focused Entertainment Company Sonoro launched imprints with Manolo Cardona and Martha Higareda, who will each develop audio-first IP with the company.
Martha Higareda was born in Villahermosa, Tabasco, Mexico, to Martha Cervantes, an actress, and Jose Luis Higareda, a therapist and artist. She began her career in theater at a young age, engaging in various dance forms. At 14, Higareda moved to Mexico City to pursue acting. She was an advanced student, enrolling in Communications at El Tecnologico de Monterrey at age 15, while simultaneously attending acting school and performing in theater. Her mother and sister later joined her in Mexico City and also attended acting school. Higareda made her television debut as an anchor hostess on The Disney Channel’s “Zapping Zone.” In 2002, she landed her first leading film role in “Amar te duele,” directed by Fernando Sariñana, which was a box office success and earned her critical acclaim, including The Silver Goddess Award and an MTV Movies Favorite Actress Award.
Higareda’s career continued to develop with roles in successful films such as “Siete Días” and “Sexo, amor y otras perversiones,” for which she received another Silver Goddess Award. In 2007, she starred in “Niñas Mal,” a Columbia Pictures production, where her portrayal of Adela became a trend among Mexican teenagers. That same year, she appeared in her first American film, “Borderland,” and was subsequently convinced to move to Los Angeles by her agent, Craig Shapiro of ICM Partners. Higareda expanded her skills by studying scriptwriting, driven by a passion for creating and an understanding of the industry’s inner workings. At 25, she wrote and produced her independent film, “Te presento a Laura,” which remained in the top ten at the box office for ten consecutive weeks. She also played a female assassin in the prequel “Smokin’ Aces 2: Assassins’ Ball” (2010) and an American reporter in “Hello Herman” (2012).
In 2014, Higareda wrote, produced, and starred in “Casese Quien Pueda” (Marry Me If You Can), which achieved significant box office success, capturing the attention of American studios. This project highlighted her commitment to understanding and participating in all aspects of filmmaking. She played Amparo in the miniseries “Carlos” and appeared in the Disney film “McFarland USA” alongside Kevin Costner. Her acting and producing endeavors continued with the successful 2016 film “No Manches Frida,” which grossed $11.8 million in Mexico and $11.5 million in the U.S. Higareda further produced the Mexican adaptation of “3 Idiots” (2017). In 2018, she made her American television debut as detective Kristin Ortega in Netflix’s science fiction series “Altered Carbon,” which received positive fan reception.
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