Mckenzie Lyng | Booking Agent | MN2S

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Mckenzie Lyng

  • United States flag United States
  • Golf

McKenzie Lyng, a former professional golfer and Kent State alumna, transitioned from competitive play to co-founding BackSwing Golf Events, a company that facilitates corporate and charity golf events while supporting female professional golfers.

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Audience Reach

Past Works

GolfStatus

GolfStatus, a technology platform for charity golf tournament fundraisers, partnered with BackSwing Golf Events.

BRAND PARTNERSHIPS

BackSwing Golf Events

Co-founded by McKenzie Lyng, BackSwing Golf Events sends golf professionals to corporate and charity golf events, running over 4,000 events a year and supporting 250 lady professional golfers by allocating $1.6 million directly to them and donating over $5 million to charities in 2023.

BRAND PARTNERSHIPS

Cobra Puma Golf

Cobra Puma Golf is a leading golf brand mentioned in context with McKenzie Lyng as CEO & Co-Founder of BackSwing Golf Events.

BRAND PARTNERSHIPS
Year not specified, likely around 2011

Graduated from Kent State University

MILESTONE

Competed on the Canadian Tour (Years not specified)

MILESTONE
2013

Competed on the Golf Channel's Big Break

MILESTONE
2015

Co-founded BackSwing Golf Events

MILESTONE
2023

BackSwing Golf Events conducted over 4,000 events annually

MILESTONE
2023

BackSwing Golf Events paid out $1.6 million to professionals

MILESTONE
2023

BackSwing Golf Events donated over $5 million to charities

MILESTONE
2024

Announced Women's Golf Scholarship Endowment at Kent State University

MILESTONE

About

McKenzie Lyng began her golf career at the age of 16, after a childhood focused on competitive softball. She pursued collegiate golf at Kent State University, where she earned a degree in Marketing. Following her graduation, Lyng moved to Arizona to embark on a professional golf career, competing on tours such as the Cactus Tour and the Canadian Tour. In 2013, she gained further recognition by appearing on “Big Break Mexico” on The Golf Channel.

In 2015, McKenzie Lyng co-founded BackSwing Golf Events. This company sends female golf professionals to corporate and charity golf events, offering services such as “beat the pro” and longest drive challenges to help raise additional funds for the events. The business model also provides opportunities and financial support for aspiring female professional golfers. By 2023, BackSwing Golf Events was organizing over 4,000 events annually, had paid out $1.6 million directly to the professionals working these events, and contributed over $5 million to various charities.

In March 2024, Lyng announced the endowment of a women’s golf scholarship at Kent State University, becoming the first women’s golf alumna to do so. This initiative reflects her commitment to supporting collegiate-level golfers and creating pathways for women in professional golf. Her work with BackSwing Golf Events emphasizes career progression and opportunities within golf beyond professional touring, as the company supports approximately 250 lady professional golfers.

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Expertise

Themes & Genres

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

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