Rick Bayless | Booking Agent | MN2S

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Rick Bayless

Rick Bayless is a chef, author, and television personality known for his work in Mexican cuisine, transitioning from culinary studies to acclaimed restaurateur and brand partner.

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Past Works

James Beard Foundation (JBF)

A collaboration between JBF's Climate Solutions for Restaurant Survival campaign and The Chefs' Manifesto—a chef-led global network, for a platform collaboration dinner during Climate Week NYC.

BRAND PARTNERSHIPS

Caesars Entertainment

Caesars Entertainment partnered with Rick Bayless to bring his restaurant Tortazo to two of the company's properties, including Harrah's Joliet Casino and Hotel.

BRAND PARTNERSHIPS

CookUnity

Rick Bayless launched a partnership with CookUnity to deliver fresh dishes from Mexico's culinary traditions directly to consumers.

BRAND PARTNERSHIPS

Aria Group

Expanding their partnership with Rick Bayless, Aria Group undertook the renovation of Tortazo in the NoMad neighborhood of New York.

BRAND PARTNERSHIPS

Negra Modelo

As part of his partnership with the brand, Bayless created exclusive recipes that pair with Negra Modelo, such as Roasted Tomato.

BRAND PARTNERSHIPS

Jollibee Foods

Rick Bayless is working with Jollibee Foods to develop new restaurant concepts.

BRAND PARTNERSHIPS

Red-O Restaurant

The Red O brand, a Mexican-inspired cuisine, bears the name of Chicago chef Rick Bayless as part of its development, created in honor of a bygone chain called Red Onion.

BRAND PARTNERSHIPS

Farmer's Fridge

Rick Bayless launched a collaborative dish with Farmer's Fridge, becoming one of the latest names in Chicago's restaurant industry to do so.

BRAND PARTNERSHIPS
1987

Opened Frontera Grill

MILESTONE
1991

Opened Topolobampo

MILESTONE

Hosted PBS series "Mexico: One Plate at a Time"

MILESTONE

Collaboration with James Beard Foundation for Climate Week NYC

MILESTONE

Partnership with Caesars Entertainment for Tortazo restaurants

MILESTONE

Launch of partnership with CookUnity for meal delivery

MILESTONE

Partnership with Negra Modelo for food pairings

MILESTONE

Collaboration with Jollibee Foods for new restaurant concepts

MILESTONE

Partnership with Farmer's Fridge for collaborative dishes

MILESTONE

About

Rick Bayless was born in Oklahoma City, Oklahoma, into a family of restaurateurs. He began his culinary training early, eventually spending extensive time in Mexico studying traditional cooking methods and ingredients. This foundational work led him to develop a deep understanding and appreciation for authentic Mexican flavors.

His career significantly advanced with the opening of Frontera Grill in Chicago in 1987, followed by Topolobampo in 1991. Both restaurants garnered critical acclaim for their refined approach to regional Mexican cuisine. Bayless also became a prominent figure in culinary media, hosting the PBS series “Mexico: One Plate at a Time,” which further cemented his reputation as an authority on Mexican cooking. His work has focused on elevating traditional Mexican dishes and ingredients within the American culinary landscape.

Over the years, Bayless has continued to expand his culinary ventures, authoring multiple cookbooks and developing new restaurant concepts. His commitment to authentic Mexican flavors and sustainable culinary practices has been a consistent theme throughout his career. He has also engaged in various educational and advocacy efforts related to food and sustainability.

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Expertise

Themes & Genres

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

News

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thumbnail 11290 Rick Bayless Mexican Cooking Class 0810 11290 11290

Rick Bayless Partners with Entrepreneurial Equity Partners for “A Taste of Innovation at PLMA”

9 months ago
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Vanessa Nakate to Open Giving Black Conference 2026 With Climate Justice Keynote

1 week ago
Dominique Wilkins Joins Joe Hollywood’s WhatNot Show for Sports Memorabilia Livestream

Dominique Wilkins Joins Joe Hollywood’s WhatNot Show for Sports Memorabilia Livestream

2 weeks ago
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