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United States Ricky Williams has transitioned from NFL athlete to wellness expert and entrepreneur, co-founding Real Wellness Herbal and leading LILA Astrology.
Highsman is a cannabis lifestyle brand founded by Ricky Williams. It represents the intersection of sports and cannabis, advocating for the beneficial uses of cannabis.
Revolution (revcanna.com) partnered with Highsman to bring forward-thinking cannabis products to market, collaborating on shared values in the cannabis industry.
Illicit, an award-winning cannabis brand, collaborated with Highsman to introduce 'HIT STICKS' products in Missouri, combining Illicit's expertise with Williams' brand vision.
TILT Holdings announced a partnership with Highsman, Ricky Williams' cannabis lifestyle brand, working together to develop and market cannabis products.
Jeeter, a cannabis pre-roll brand, partnered with Ricky Williams to launch 'Big Game Legacy Packs', a limited-edition collaboration honoring NFL legends.
Errick Lynne Williams, born on May 21, 1977, in San Diego, California, established a notable career as a running back in both college and professional football. He played college football for the Texas Longhorns from 1995 to 1998, where he achieved significant milestones, including winning the Heisman Trophy in 1998 and breaking NCAA Division I-A records for career rushing yards and all-purpose yards. Before his NFL career, Williams also played minor league baseball for four seasons with the Philadelphia Phillies’ farm system, reaching up to Single-A.
Williams was drafted by the New Orleans Saints as the fifth overall pick in the 1999 NFL Draft. He spent three seasons with the Saints before being traded to the Miami Dolphins in 2002. His tenure with the Dolphins included an NFL leading rushing season in 2002 with 1,853 yards, earning him first-team All-Pro honors and a Pro Bowl selection. Throughout his career, he accumulated 10,009 rushing yards and 66 rushing touchdowns over 147 games. After retiring from the NFL in 2012, Williams continued to engage in various pursuits, including serving as a running backs coach at the University of Incarnate Word and earning a degree in educational psychology from the University of Texas.
Beyond football, Williams became a prominent advocate for medicinal cannabis and expanded into wellness entrepreneurship. He co-founded Real Wellness Herbal and is the CEO of LILA Astrology, showcasing his diverse interests and commitment to holistic health. Williams has also been involved in media as an analyst for Longhorn Network’s GameDay and participated in reality television shows like ‘Pros vs. Joes,’ ‘The New Celebrity Apprentice,’ and ‘Celebrity Big Brother.’ His post-career activities reflect a focus on personal growth, education, and entrepreneurial ventures.
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