Steve Cram | Booking Agent | Talent Roster | MN2S

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Steve Cram

Steve Cram is a former Olympic athlete, world record holder, and current athletics commentator, bringing his deep understanding of the sport to diverse audiences.

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Past Works

British Athletics Endurance Programme

Steve Cram joined the British Athletics Endurance Programme to contribute to Team GB's success, particularly in the lead-up to the 2016 Rio Olympics.

BRAND PARTNERSHIPS

Norwich Union

Steve Cram has worked with blue-chip clients such as Norwich Union in his capacity as a corporate/motivational speaker.

BRAND PARTNERSHIPS

HSBC

Steve Cram has partnered with blue-chip clients like HSBC, offering his expertise as a motivational speaker and conference host.

BRAND PARTNERSHIPS

Hewlett Packard

Steve Cram has engaged with various blue-chip clients such as Hewlett Packard, providing services as a corporate/motivational speaker.

BRAND PARTNERSHIPS
1980

Reached 1,500m final at 1980 Moscow Olympic Games

MILESTONE
1982

Gold medal in 1,500m at 1982 European Championships

MILESTONE
1982

Gold medal in 1,500m at 1982 Commonwealth Games

MILESTONE
1983

Gold medal in 1,500m at 1983 World Championships

MILESTONE
1983

BBC Sports Personality of the Year

MILESTONE
1984

Silver medal in 1,500m at 1984 Olympic Games

MILESTONE
1985

Set world records in 1,500m, 2,000m, and the mile

MILESTONE
1985

First man to run 1,500m under 3 minutes and 30 seconds

MILESTONE
1986

Gold medal in 800m at 1986 Commonwealth Games

MILESTONE
1986

Gold medal in 1,500m at 1986 Commonwealth Games

MILESTONE
1986

Gold medal in 1,500m at 1986 European Championships

MILESTONE
1986

Bronze medal in 800m at 1986 European Championships

MILESTONE
1986

Appointed Member of the Order of the British Empire (MBE)

MILESTONE
1994

Retired from athletics

MILESTONE
1996

Started television commentary career with BBC Radio 5 Live for Atlanta Olympics

MILESTONE
2000

Co-founded COCO (Comrades of Children Overseas)

MILESTONE
2008

Appointed Chancellor of the University of Sunderland

MILESTONE
2009

Elected President of Jarrow & Hebburn Athletics Club

MILESTONE
2015

Appointed Commander of the Order of the British Empire (CBE)

MILESTONE
2021

Elected President of British Orienteering Federation

MILESTONE

About

Stephen Cram, born on October 14, 1960, in Gateshead, England, is a retired track and field athlete renowned for his middle-distance running during the 1980s. Known as “The Jarrow Arrow,” Cram achieved significant milestones in his career, including setting world records in the 1,500m, 2,000m, and the mile within a 19-day period in the summer of 1985. He was notably the first man to complete the 1,500m race in under 3 minutes and 30 seconds. His early career saw him competing at the 1980 Moscow Olympic Games, reaching the 1,500m final at the age of 19.

Cram’s athletic achievements include winning the 1,500m gold medal at the 1983 World Championships and a silver medal in the 1,500m at the 1984 Olympic Games in Los Angeles. He also secured multiple gold medals at the European Championships (1982, 1986 for 1,500m) and the Commonwealth Games (1982 for 1,500m, 1986 for both 800m and 1,500m). After retiring from competitive athletics in 1994, he successfully transitioned into a prominent role in media, becoming a television presenter and athletics commentator for BBC Sport. He has covered numerous Olympic Games and Commonwealth Games, providing expert analysis.

Beyond his sports and media careers, Cram is actively involved in philanthropic and academic endeavors. In 2000, he co-founded COCO (Comrades of Children Overseas), an international children’s charity for which he serves as chairman, focusing on education in East Africa. He was appointed Chancellor of the University of Sunderland in 2008 and became President of Jarrow & Hebburn Athletics Club in 2009. His contributions to sport were recognized with an MBE in 1986 and a CBE in 2015 New Year Honours.

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Expertise

Themes & Genres

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

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