Yaadcore is one of the most prominent and influential DJs working in reggae today, having founded the global party Dubwise Jamaica, created the popular Reggae Aroma mixtape series, and been the first to play leading lights Chronixx and Protoje over the Jamaican radio. He has earned a reputation as one of the genre’s most influential tastemakers.
At the Kingston venue White Bones in 2013, Yaadcore teamed up with Protoje and Jason Panton to form the first edition of Dubwise. He also became the tour DJ for Protoje at this time, giving him the opportunity to share the new vibrations originating from Jamaica with people all over the world. Dubwise first went global in 2015, when Yaadcore toured Europe and Africa under the name Dubwise Jamaica Tour, eventually spreading to Miami for a weekly series at Coyo Taco in the trendy Wynwood neighbourhood. Dubwise has subsequently “popped up” in more than a dozen countries, including Malta, Ethiopia, and Kenya, with regular events in New York City, Atlanta, Los Angeles, and Port-of-Spain, Trinidad, making it the first genuinely worldwide reggae party. While showcasing guest sets from living luminaries David Rodigan, Danny Dread, and King Jammy, the festival has introduced a new generation of fans to fundamental reggae grooves.
Yaadcore was the first and only reggae DJ to perform live at the annual Afropunk Festival in Brooklyn in 2016. His 2018 debut original production, “No Fenke Fenke,” was the second release on Delicious Vinyl Island, the new Caribbean music label from L.A.’s iconic Delicious Vinyl. The song features Ghetto Youths recording artist Kabaka Pyramid and Shanique Marie (of the Equiknoxx Music camp) and is a collaborative release with Yaadcore’s own 12 Yaad label. Yaadcore, already a hero of Jamaica’s reggae renaissance, continues to add new dimensions to his repertoire.
