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Maddie & Tae have established themselves as a prominent duo in country music, achieving chart-topping success and earning multiple industry nominations.
Dial® brand teamed up with country duo Maddie & Tae for a social media campaign and sweepstakes to unveil new 2025 brand positioning, aimed at empowering everyday connections.
Maddie & Tae partnered with Shady Rays in 2024, collaborating on a line of Country Chic sunglasses that quickly sold out.
Dr Pepper partnered with country singer-songwriter duo Maddie & Tae to increase awareness about the launch of new Dr Pepper Zero Sugar flavors.
Skrewball Peanut Butter Whiskey announced a year-long partnership with country artists Maddie & Tae.
Platinum-selling country duo Maddie & Tae announced a partnership with ONE Jeanswear Group to launch a new junior denim brand, Black Daisy.
Maddie & Tae collaborated with Allie+Bess on a jewelry collection, featuring vibrant designs inspired by friendship and country music.
Maddie & Tae released a fashion line in collaboration with Bloomingdales.
Maddie Marlow and Taylor Dye, known as Maddie & Tae, began their musical journey by meeting in 2010 at a vocal showcase in Dallas. Both were teenagers at the time, sharing a vocal coach and a strong ambition for a career in country music. After recognizing their vocal chemistry, they formed a duo and started regular trips to Nashville to write songs and lay the groundwork for their professional careers. Upon graduating high school, they relocated to Nashville, Tennessee. In June 2014, they were signed as the first act to the revived Dot Records by Big Machine Records.
Their debut single, “Girl in a Country Song,” co-written with Aaron Scherz and co-produced by Scherz and Dann Huff, was released in July 2014. This song gained attention for its commentary on the ‘bro-country’ trend prevalent at the time. It quickly ascended the charts, reaching number 1 on the Country Airplay chart by December 2014, marking a significant milestone as the first debut single by a female duo to achieve this since The Wreckers in 2006. In 2015, they released their debut album, “Start Here,” which included hit singles like “Fly” and “Shut Up and Fish.” They also made a television appearance on Disney Channel’s “Girl Meets World” in October 2015 and performed at The O2 Arena in London as part of the C2C: Country to Country festival in March 2016. That same year, they launched a fashion line with Bloomingdale’s.
Following the closure of Dot Records, Maddie & Tae signed with Mercury Nashville in 2018. Their career progression continued with the release of singles such as “Friends Don’t.” In 2019, they joined Carrie Underwood’s Cry Pretty Tour 360 as an opening act. Their second studio album, “The Way It Feels,” was released in April 2020. This album featured their second number 1 hit, “Die from a Broken Heart,” which they also co-wrote. In 2022, they released “Through the Madness, Vol. 1,” the first part of their third studio album, followed by the “All Song No Static Tour.” Their upcoming fourth studio album, “Love & Light,” is scheduled for release in 2025, supported by the Love & Light Tour.
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