Benny Cerra

Benny Cerra is a makeup artist and social media influencer. He gained recognition for his participation in the web series “Instant Influencer,” hosted by James Charles. At 18 years old, Benny competed on the show, showcasing his artistic skills and creativity. He progressed to the finals of the competition, which featured a “Project Runway” style format. His work on the show involved creating various looks, including a neon and floral drag-inspired design, which received positive feedback from judges such as Norvina, president of Anastasia Beverly Hills. His initial audition for the show was submitted in 2019, and filming took place in January 2020 in Los Angeles. The series premiered on April 24, 2020, on James Charles’ YouTube channel, with new episodes released weekly.

Following his appearance on “Instant Influencer,” Benny Cerra leveraged his exposure to further his career as a beauty influencer. He has engaged in collaborations with several beauty brands, securing partnerships that align with his reputation in the industry. He is known for creating tutorial videos that cover makeup application and styling, which he shares with his online audience. His artistic style is characterized by the use of vibrant colors and imaginative designs. These designs often draw on personal inspirations, including a specific look inspired by Japanese cherry blossoms and another featuring neon aesthetics. His ability to convey narratives through his makeup artistry has contributed to his growing popularity within the beauty community.

Benny Cerra continues to develop his career as a makeup artist and influencer. His work emphasizes creativity and storytelling through makeup techniques. He maintains an active online presence where he shares his art and connects with his audience. He has also been involved in securing sponsorships with various brands. Cerra’s path reflects his progression from a contestant on a reality competition to an established figure in the digital beauty space, with ongoing projects aimed at further impact in the industry.