Caroline Hirons

Caroline Hirons began her illustrious career in the beauty industry in 1997, joining Aveda at Harvey Nichols before progressing to Space NK, where she trained as a beauty therapist and developed a deep expertise in skincare. Her influential voice in the industry expanded significantly with the launch of her blog in 2010, which quickly gained widespread popularity among consumers and professionals alike. Hirons further cultivated a dedicated following through her YouTube presence, which she maintained until 2021, establishing herself as a trusted authority on skin health. In 2020, Hirons published her highly anticipated book, ‘Skincare,’ which immediately became a Number 1 Sunday Times Bestseller and holds the distinction of being recognized as the UK’s bestselling skincare title.

Her upcoming book, ‘Teen Skincare,’ is scheduled for release in June 2025, further diversifying her educational content. In 2025, she will also launch Skin Rocks Pro, a professional line specifically designed to cater to the needs of salons and clinics, extending her influence into the B2B sector of the beauty industry. Through these ventures, Hirons remains a pivotal figure in advancing skincare knowledge and product development globally.