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United States Charlie Berens is an Emmy-winning journalist, comedian, and author, recognized for his authentic Midwestern humor and ability to connect with diverse audiences.
Collaborated with Adam Greuel of Horseshoes & Hand Grenades to release the music/comedy album, Unthawed, which hit #1 on the Billboard Bluegrass chart and #6 on the Bluegrass Comedy chart. They followed up with Dive Bar Dinner in 2023.
Partnered with Dancing Goat Distillery to launch his signature spirit, Berens Old Fashioned Brandy, a nod to his Wisconsin roots and love for supper club culture. The brandy gained traction across the Midwest.
Approved a $120,000 marketing partnership with the city of Superior to help boost tourism in the area, promoting the city and attracting tourists.
Serves as a brand ambassador for Columbia Sportswear, an engagement that began in February 2025.
Appeared in a commercial for Nicolet Law during Super Bowl LIX.
Featured in a nationwide campaign for Target.
Served as the ambassador for Feeding America Eastern Wisconsin’s Annual Food for the Holidays Campaign.
Teammed up with the 1990's musical group SHAD-RAPP on their comeback single titled 'Straight Outta Sconsin,' where Charlie debuted his rapping skills.
Charlie Berens, born on April 27, 1987, in Oconomowoc, Wisconsin, began his career in journalism after studying broadcast journalism at the University of Wisconsin-Madison. His early work included covering Wisconsin state politics for MTV News’s Choose or Lose, where he was arrested while reporting on protests at the 2008 Republican National Convention. In 2012, Tribune Media recruited Berens to host the comedic news show Nightcap. As a reporter for KDAF-TV, he earned his first Regional Emmy Award, demonstrating his early talent in media and storytelling.
Berens transitioned into comedy, leveraging his background in journalism to create content focused on observational humor, often centered on the Midwestern United States. In 2017, he gained widespread recognition for creating “Manitowoc Minute,” a weekly comedic video series named after the Wisconsin city. This viral sensation led to sold-out theater tours across Wisconsin with his “Oh My Gosh!” Tour and inspired a beer collaboration, “Keep ‘Er Movin’,” with Madison brewery Ale Asylum. His comedic mashups, such as “If Jack Dawson was Really from Wisconsin,” have accumulated millions of views, solidifying his online presence. In 2021, Berens authored “The Midwest Survival Guide: How We Talk, Love, Work, Drink, and Eat…Everything with Ranch,” which became a New York Times bestseller and has been optioned for TV development.
His career also includes hosting CBS Sports Network’s game show “You’re So Money” and PMC’s comedy/entertainment news brand “@Hollywood,” further expanding his reach. Berens continues to engage with his audience through the “CripesCast” podcast, launched in 2020, and the “Bellied Up” podcast, showcasing his conversational skills with various guests from across the Midwest and other fields. In 2022, he delivered the keynote speech for the UW-Madison Winter commencement, sharing his experiences and comedy. He has also ventured into product development with the 2023 launch of the card-based party game “Card Sale” and his signature “Berens Old Fashioned Brandy” in 2024, a collaboration with Dancing Goat Distillery. He also released the music/comedy album, Unthawed in 2020 and Dive Bar Dinner in 2023, both charting on Billboard.
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