Cheryl Tiegs is a celebrated American model and fashion designer, widely recognized as one of the first supermodels in the United States. Her career took off after her iconic appearance in a swimsuit ad for Cole of California, which led to her first cover shoot for Glamour magazine at just 17 years old. Tiegs quickly became a household name, gracing the covers of prestigious publications such as Vogue, Harper’s Bazaar, and the Sports Illustrated Swimsuit Issue, where she made history as the first model to appear twice. Her 1978 ‘Pink Bikini’ poster remains a defining image of 1970s pop culture.
In addition to her modeling success, Tiegs ventured into fashion design, launching a signature line of clothing and accessories for Sears in 1980. This groundbreaking retail venture not only showcased her entrepreneurial spirit but also contributed significantly to the revitalization of the brand during the 1980s, with her collection nearing $1 billion in sales by 1989. Tiegs’s influence extended beyond modeling and fashion; she became a prominent figure in media, appearing on television shows like NBC’s Just Shoot Me and hosting travel series for the Travel Channel.
Tiegs has also made notable contributions to philanthropy and activism, serving on the Board of Directors for various organizations and advocating for environmental awareness. Her commitment to social causes is evident through her work with the International Planned Parenthood Foundation and her participation in initiatives addressing global warming.
Throughout her illustrious career, Cheryl Tiegs has not only redefined beauty standards but has also inspired countless individuals with her dedication to fitness, fashion, and philanthropy. Her legacy as a pioneering supermodel and influential designer continues to resonate in the fashion industry and beyond.