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Iluminate

Iluminate has established itself as a leading theatrical and technology company, seamlessly blending dance with patented light-up suits and electrifying visual effects.

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Past Works

America's Got Talent

iLuminate followed their sensational appearance on America's Got Talent with a live theatrical event in a dazzling mash-up of music, art and electrifying dance.

BRAND PARTNERSHIPS

Six Flags

The iLuminate dance team placed third in last season's America's Got Talent, and has opened two new shows in Six Flags theme parks this month.

BRAND PARTNERSHIPS
2009

Company founded by Miral Kotb

MILESTONE
2011

Competed on America's Got Talent, placed third

MILESTONE
2011

Named "Best New Act in America" by America's Got Talent

MILESTONE
by 2019

Performed in over 15 countries

MILESTONE
Month not specified, after AGT in 2011

Opened two new shows in Six Flags theme parks

MILESTONE
August 26, 2021

First performance at The Strat in Las Vegas

MILESTONE
March 6, 2022

Celebrated 100th show at The STRAT Theater in Las Vegas

MILESTONE

About

Iluminate, a theatrical and technology company headquartered in New York City, was founded in 2009 by Miral Kotb, a software engineer with a passion for dance. Kotb successfully combined her two primary interests to develop patented technology that enables performers to wear customized wireless lighting programs, choreographing extraordinary lighting effects with dynamic dance movements. This innovative approach allows dancers to perform in darkened environments, with their suits illuminated by electroluminescent wire and LEDs, creating unique visual spectacles.

The company gained widespread recognition following its appearance on the sixth season of America’s Got Talent in 2011, where it was named “Best New Act in America” and ultimately secured third place. This exposure served as a significant turning point, propelling Iluminate into the national and international spotlight. Since then, Iluminate has expanded its reach, performing in over 15 countries and appearing on various television programs and awards shows, showcasing its distinct fusion of cutting-edge technology and artistic expression.

Demonstrating continued growth and innovation, Iluminate launched its own live theatrical event in Las Vegas at The Strat. The show, inaugurated on August 26, 2021, blends music, dance, technology, and art. On March 6, 2022, Iluminate celebrated its 100th performance at The STRAT Theater, further solidifying its presence in live entertainment. The company continues to tour globally, engaging diverse audiences with its unique performance style.

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Expertise

Themes & Genres

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

News

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