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United States Jaclyn Hill is an American entrepreneur and internet personality, known for her successful YouTube channel and collaborations in the cosmetics industry.
Popular Illinois based makeup artist and YouTube beauty guru Jaclyn Hill is teaming up with the cosmetic brand Morphe to release a 35-shade eye shadow palette. The brand launched a new palette, in collaboration with influencer Jaclyn Hill, a makeup artist who counts several millions subscribers on YouTube. Hill is named a brand ambassador for cosmetics brand Morphe. One of her first undisclosed ads for Morphe can be found here. Jaclyn also established a flourishing relationship with cosmetics brand Morphe, creating a number of products with them. Now, Jaclyn. It looks like they are owned by the same parent company, FORMA. Their website says they also own Morphe 2, lipstck queen, and bad habit.
L'Oreal released a commercial and it featured four OG beauty YouTubers Jaclyn Hill, Manny MUA, Makeup, Shayla and Desi Perkins. This was such a fun experience with @shelbyannbell I'm so grateful to @lorealparis ...
In 2019, Jaclyn launched her namesake makeup brand, Jaclyn Cosmetics, solidifying her as a beauty-industry mogul. ... At the time, I was working. Jaclyn Hill closes jewelry brand and comfort brand, discusses failure with start of first brand from lipstick scandal.
Jaclyn was paid a lot from Gerard Cosmetics for their collaboration in 2014/2015. It was over the regular rate influencers get. For this ...
Jaclyn Roxanne Eilers was born on July 20, 1990, in Illinois. She spent her early childhood on a family farm near Mineral, Illinois. In 1998, her family relocated to Tampa, Florida, for her father’s missionary work, which involved traveling to countries like India and Honduras to preach Christianity. Jaclyn was homeschooled during her youth. She briefly attended college in Sarasota, Florida, studying photography before leaving her program after her freshman year. Prior to her online career, Hill worked as a freelance makeup artist and at a MAC Cosmetics store, gaining practical experience in the beauty industry.
Jaclyn Hill launched her YouTube channel in 2011, establishing herself as a prominent beauty personality with celebrity makeup tutorials. Her channel quickly gained popularity, leading to significant collaborations within the beauty industry. In 2015, she partnered with the Australian cosmetics brand BECCA to create “Champagne Pop,” a highlighter that achieved record-breaking sales, selling over 25,000 units in 20 minutes through Sephora. This success was followed by Estée Lauder acquiring BECCA for $200 million in 2017. Also in 2015, Hill began a long-standing collaboration with Morphe Cosmetics, releasing an eyeshadow palette featuring her favorite shades.
Her collaborations with Morphe continued with a limited-edition, gem-encrusted makeup brush set in 2016 and a second eyeshadow palette, “Jaclyn Hill x Morphe,” in 2017, both selling out rapidly. In 2018, she launched the “Jaclyn Hill x Morphe Vault Collection,” consisting of four palettes derived from shades not chosen for her main palette, which also sold out quickly. These collaborations generated substantial earned media value for both brands. In 2019, Hill launched her own cosmetics brand, Jaclyn Cosmetics, initially releasing 20 nude lipstick shades. The brand faced controversy due to product quality issues, leading to product returns and a temporary withdrawal from social media. Jaclyn Cosmetics relaunched in 2021 with new collections, including the Valentine’s Day mystery collection and collaborations such as the Luxe Legacy Collection with her mother. In early 2023, Morphe’s parent company, Forma, filed for bankruptcy, impacting Jaclyn Cosmetics as Morphe owed Hill $2 million, and Forma was subsequently acquired by its main creditors.
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