John Whaite | Booking Agent | MN2S

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John Whaite

John Whaite is an award-winning baker, television personality, and author, recognized for his culinary expertise and inspiring journey on national television.

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Past Works

Crosstown

Crosstown teamed up with John Whaite to create their first ever Pride flavour, the Passion Fruit & Coconut Rainbow Scroll.

BRAND PARTNERSHIPS

Peugeot

John Whaite reportedly lost a brand partnership with car company Peugeot after joining OnlyFans.

BRAND PARTNERSHIPS

Waitrose

John Whaite claims that Waitrose removed his recipes from their website after he rejoined OnlyFans.

BRAND PARTNERSHIPS
2012

Won the third series of The Great British Bake Off

MILESTONE
2012

Graduated with a first-class law degree from the University of Manchester

MILESTONE
2013

Published first cookery book, John Whaite Bakes

MILESTONE
2016

Co-presented Chopping Block on ITV

MILESTONE
2021

Became a contestant on Strictly Come Dancing, forming the show's first all-male pairing

MILESTONE
2021

Reached the final of Strictly Come Dancing

MILESTONE
2025

Opened Ruff Puff Bakehouse

MILESTONE

About

John Whaite was born on May 23, 1989, in Chorley, Lancashire, and was raised on a farm in Wrightington. His interest in baking began at age seven, following his parents’ divorce. Whaite initially pursued an academic path, winning a place at Oxford University to study Modern and Medieval Languages before transferring to the University of Manchester to study Law, graduating with a first-class degree in 2012. During his law studies, he simultaneously filmed the third series of ‘The Great British Bake Off’, demonstrating his early capacity for managing multiple demanding commitments. After a brief period in banking and law, he decided to pursue a career in cooking, undertaking further training at Le Cordon Bleu in London.

Whaite rose to national prominence in 2012 when he won the third series of ‘The Great British Bake Off’. His victory marked the beginning of his career as a chef, television presenter, and author. Following his win, he became a resident chef on ITV’s ‘Lorraine’ and appeared on other programs such as ‘This Morning’, ‘What’s Cooking?’, ‘The Alan Titchmarsh Show’, and ‘Sunday Brunch’. In April 2016, he began co-presenting ‘Chopping Block’ with Rosemary Shrager, which ran for two series. He also joined the team of chefs on Channel 4’s ‘Steph’s Packed Lunch’, making regular appearances.

A significant milestone in Whaite’s career occurred in 2021 when he participated in the nineteenth series of ‘Strictly Come Dancing’. Partnered with Johannes Radebe, they made history as the show’s first all-male same-sex pairing, reaching the final. Beyond television, Whaite has authored five cookery books, including ‘John Whaite Bakes’ (2013) and ‘Comfort: Food to Soothe the Soul’ (2017). He also opened John Whaite’s Kitchen, a cookery school, in 2015, and more recently, Ruff Puff Bakehouse, a walk-in bakery in 2025. His career has also involved writing columns for ‘The Daily Telegraph’ and ‘Heat’ magazine.

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Expertise

Themes & Genres

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

News

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