Leonard Lim

Q: What types of brand work does Leonard Lim do?

Brand Partnerships, Campaign collaborations, endorsements, social media activations, commercials (TV/digital), voiceovers, and media appearances.

Q: What influences pricing for brand deals?

Usage rights, exclusivity, deliverables, campaign length, timelines, and production scope.

Q: What information do you need for a proposal?

Please share your brand, campaign objectives, deliverables, usage period/territory, deadlines, and budget range.

Q: Can Leonard Lim create custom content for our campaign?

Yes — Leonard Lim can deliver bespoke content (videos, posts, appearances, endorsements) aligned to your creative brief.

Q: Does Leonard Lim do voiceovers or on-camera work?

Yes — subject to concept approval and scheduling.

Q: Can Leonard Lim also participate in other types of events or campaigns?

Yes — many of our talent are versatile and can engage in speaking engagement, or media/brand activations, depending on their individual skills and availability.

HomeBookingsTalent

Leonard Lim has transitioned from a background in banking and athletics to become a prominent entrepreneur in the global entertainment industry, founding WILD Group and KAPSUL Collective. After founding WILD Group in 2020, Leonard Lim established a global entertainment company headquartered in Singapore with a key office in Seoul. Under his leadership, WILD Group quickly developed three main divisions: an in-house record label, a comprehensive 360-degree entertainment management division, and a global agency division. This strategic venture built upon Lim’s foundational business operations knowledge gained from diverse professional experiences, enabling him to successfully manage artists and creators across Southeast Asia, South Korea, and the United States.

Concurrently, Lim also founded KAPSUL Collective, a jewelry business recognized for its limited-edition collections developed through collaborations with K-Pop idols. WILD Group rapidly expanded its roster by onboarding prominent artists and content creators. Lim’s emphasis on building trustworthy relationships was pivotal in securing partnerships with former K-pop girl group members such as Sorn, who debuted her solo career under WILD Entertainment with the single ‘Run’ in 2021, followed by releases like ‘Sharp Objects.’ The company also signed Seungyeon and managed other notable personalities including Yubin (former Wonder Girls) and Kevin Tristan, further diversifying its portfolio beyond K-Pop into a wide array of content creators. These early successes underscored WILD Group’s comprehensive approach to entertainment services.

The company announced the signing of acclaimed artist Liza Soberano, marking a significant step in its artist development strategy. Furthermore, WILD Group produced the solo debut single ‘Everything You Wanted’ for Tasha Low, released in 2024. These recent milestones further cement Leonard Lim’s position as a dynamic entrepreneur, driving innovation and cross-cultural collaborations within the global entertainment industry.