Mira Filzah is a prominent Malaysian actress, host, model, and entrepreneur, recognized for her extensive work in television and film, as well as her strategic brand collaborations.
Appointed as the new brand ambassador for Cetaphil Malaysia. Mira Filzah encourages women to embrace a skincare routine that balances a demanding schedule with skin health, aligning with Cetaphil's ethos of 'We do skin, you do you.' Her role includes promoting the brand through engaging initiatives, social media campaigns, and activations, such as Cetaphil's '30 hari sihat Raya berseri' campaign and a nationwide 'Buy & Win' campaign with prizes up to RM48,000. Customers spending a minimum of RM100 on Cetaphil Bright Healthy Radiance products can also win an exclusive Mira Filzah shawl. Cetaphil also partnered with Malaysian homegrown brands for the 'Kampung Pink POWA' campaign, featuring Mira Filzah Shawls.
Included in a list of notable brands Mira Filzah has endorsed.
Included in a list of notable brands Mira Filzah has endorsed.
Served as the brand ambassador, representing the cafe for a majority of its campaigns.
Nur Amirah Filzah binti Badioezaman, known professionally as Mira Filzah, was born on April 2, 1993, in Ipoh, Perak, Malaysia. She pursued her education at Aminuddin Baki National Secondary School in Kuala Lumpur and later earned a degree in International Business from Universiti Teknologi MARA (UiTM). Her career in performing arts began at age 17 with her debut acting role as Lola in the hijabista television drama *Dunia Lola*. Following a two-year hiatus to focus on her studies, she returned to acting, gaining significant attention for her portrayal of the side character Suraya in the drama *Eksperimen Cinta*.
Filzah’s career progressed with notable achievements in both acting and hosting. She received the ‘MeleTOP New Artist’ award at the MeleTOP Era Awards in 2016 and the ‘Most Popular New Female Artist’ at the 29th Anugerah Bintang Popular Berita Harian (ABPBH). Her film career began with *Rise: Ini Kalilah* in 2018, and she later appeared in the sports action movie *Sangkar* (2019). Mira Filzah also became a recognized television host, notably taking on the role of Nona’s lawyer on TV3, a position she held from 2018 to 2021. Throughout her career, she has frequently topped popularity polls, consistently ranking as one of Malaysia’s best-selling female artists.
Her acting credits include leading roles in dramas such as *Pujaan Hati Kanda* (2018), which garnered 12 million views during its run and 30 million views on YouTube TV3, and *Sweet Dreams* (2019). In 2023, she starred in *Imam Instant Ustazah Scammer* on Astro Ria and announced her intention to expand her acting career into Indonesia with the film *Cinta Tak Pernah Tepat Waktu*. Beyond entertainment, Filzah is also an entrepreneur, launching her own hijab line, and has engaged in various brand partnerships, including a significant ambassadorship with Cetaphil Malaysia.
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