Itzhak Perlman Headlines Great Neck Park District’s Summer Concert Series
4 days ago
United States Nigel Sylvester is an American professional BMX athlete who has cultivated a significant presence through innovative digital content and strategic partnerships, transitioning into a recognized figure in action sports and lifestyle branding.
Nigel Sylvester has long-standing collaboration with Nike, including multiple shoe releases. The first was the Nike SB x Sylvester Dunk High “S.O.M.P.” in March 2014, marking the first time Nike SB collaborated with a BMX rider to redesign the iconic sneaker.
Sylvester partnered with Jordan Brand in August 2018 to release a signature Nike Air Jordan 1, the first collaboration of its kind for a BMX athlete. The shoes were hand-distressed to reflect scuff marks from riding, and the collaboration also produced a one-of-one BMX bicycle under the Jordan Biking Co. label. He became the first BMX athlete to sign with Jordan Brand in 2021 and has since launched five sneakers with the company, including the Nigel Sylvester x Air Jordan 4 RM "Grandma's Driveway" dropping on July 20 and the 'Better With Time' Air Jordan 1 Low collaboration.
In May 2017, Sylvester released a 'GO' branded collaboration with the New York Mets and New Era, producing two 9Fifty Original Snapbacks. The Mets invited him to throw out the first pitch to commemorate the partnership. In 2024, New Era signed a multi-year collaboration partnership deal with Nigel Sylvester.
In October 2019, Electronic Arts partnered with Sylvester to promote the release of "Need For Speed Heat" video game. As part of this collaboration, Sylvester led a crew of drivers in Mercedes-Benz vehicles through Miami to create promotional content.
In May 2019, Sylvester released a one-of-one, official Fendi BMX bike covered in the iconic Double F Zucca print leather. This was part of their "F is For Fendi" collective, featuring Nigel riding the bespoke bicycle in a short film on top of Fendi Headquarters in Rome.
In March 2018, Sylvester was featured in Samsung's television commercial during the Oscars to promote its Galaxy S9 smartphone.
In September 2017, Sylvester was featured in the campaign for the Kith x Nike Air Jordan 1 collaboration.
Nigel Sylvester has a signature bike seat called the Sylvester Seat through Animal Bikes.
He created multiple signature watches with G-Shock.
Nigel Sylvester is sponsored by Mercedes-Benz.
Nigel Sylvester is sponsored by Ethika.
Nigel Sylvester is sponsored by Hyperice.
Nigel Sylvester is sponsored by Specialized Bicycle Components.
Nigel Sylvester is sponsored by Moncler.
Nigel Sylvester is sponsored by Smart Water.
Nigel Sylvester announced his new partnership with McDonald's through their 1 in 8 program.
Nigel Sylvester was born on August 23, 1987, in Queens, New York. He began his career in professional BMX in 2003, quickly establishing himself through distinctive riding skills and a creative approach to content creation. His foundational contributions to the sport include his long-running ‘GO’ film series, which launched in 2015. This series provides a first-person perspective of his global adventures, showcasing his BMX talents in various urban environments such as New York City, Los Angeles, Tokyo, Dubai, London, Paris, and Miami. The ‘GO’ series has accumulated over 100 million views, featuring collaborations with notable individuals from music, entertainment, and sports.
Sylvester’s career is marked by several significant milestones and achievements. In 2014, he became the first BMX athlete to be featured in the ESPN Body Issue, appearing alongside prominent athletes like Venus Williams and Michael Phelps. Forbes Magazine recognized his influence by including him in their “30 Under 30” list in the sports category in 2017. He is known for consistently collaborating with major brands, bridging the gap between action sports and mainstream culture. His brand collaborations extend across various industries, including athletic wear, automotive, technology, and luxury fashion.
His career progression also includes pioneering efforts in brand collaborations within the BMX world. Sylvester’s partnerships often involve product design and marketing campaigns that uniquely integrate his athletic and lifestyle brand. This includes multiple successful footwear releases with Nike and Jordan Brand, which have gained considerable attention in sneaker culture. He has also engaged in philanthropic endeavors, such as partnering with the Metropolitan Transportation Authority, NYC Public Schools, and the NYC Department of Youth and Community Development in 2025 on an anti-subway surfing campaign.
Curious about our offerings or have inquiries? We're eager to assist!
Just complete the form, and we'll respond promptly.
