Sal Capaccio | Booking Agent | Talent Roster | MN2S

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Sal Capaccio

Sal Capaccio is a dedicated sports media personality, host, and reporter, known for his comprehensive coverage of the Buffalo Bills and his engaging presence across radio and television.

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Past Works

WGR 550

Sal Capaccio works as a host and reporter for WGR 550.

BRAND PARTNERSHIPS

WIVB-TV

Sal Capaccio serves as an analyst for WIVB-TV.

BRAND PARTNERSHIPS

Collette Tours

Sal Capaccio hosted a guided tour of Italy in partnership with Collette Tours.

BRAND PARTNERSHIPS
1995

Graduated from Syracuse University

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Served as Sports Director of Z-89 WJPZ-FM

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Worked in sales and play-by-play at WENG

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Coached junior varsity football and varsity girls track at Lemon Bay High School

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Launched 'The Buffalo Stampede' podcast

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Broke news of Terrell Owens signing with the Buffalo Bills

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2010

Moved back to Western New York

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2014

Became the Buffalo Bills' sideline reporter for WGR 550 Sports Radio

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2015

Became the Buffalo Bills' beat reporter for WGR 550 Sports Radio

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Served as analyst for WIVB-TV

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Guest on The Pat McAfee Show

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About

Growing up in Cheektowaga, N.Y., Sal Capaccio developed an early and deep passion for professional sports, particularly for the Buffalo Bills and Buffalo Sabres. His formative years included cheering for the Bills during their four consecutive Super Bowl appearances in the late 1980s and early 1990s. Unlike his peers who idolized the players, Capaccio found himself drawn to the broadcasters, impersonating iconic voices like Van Miller and Rick Jeanneret. This early fascination with sports broadcasting led him to pursue a degree in broadcast journalism at Syracuse University’s S.I. Newhouse School of Public Communications, where he became actively involved with the campus radio station Z-89 WJPZ-FM, eventually serving as its sports director.

After college, Capaccio gained early experience in sales for a small radio station in Englewood, Florida, WENG, and honed his play-by-play skills covering high school football and Little League baseball. He also spent time coaching high school football and track, and taught social studies and special education, indicating a diverse skill set and commitment to community. His career took a pivotal turn with the launch of “The Buffalo Stampede” podcast, an early venture into podcasting. Through this platform and developed relationships, Capaccio broke the news of Terrell Owens signing with the Bills, an event that significantly elevated his profile and established his credibility as a trusted sports reporter in Buffalo. This milestone enabled his return to Western New York in 2010.

Since moving back, Capaccio has become a central figure in Buffalo sports media. He secured a position with WGR 550 Sports Radio, where he now covers the Bills as both a beat and sideline reporter, hosting radio and television shows, and contributing articles to the station’s website. His commitment to the Bills is evident every Sunday as he works within an NFL stadium, reflecting on his journey from a passionate fan to a respected media professional. He is also a regular guest on national radio and TV programs and serves as a play-by-play announcer for high school and college sports. His work ethic and dedication to creating his own opportunities are recognized factors in his career progression.

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Expertise

Themes & Genres

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

News

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