Cormac Murphy

Q: What types of brand work does Cormac Murphy do?

Brand Partnerships, Campaign collaborations, endorsements, social media activations, commercials (TV/digital), voiceovers, and media appearances.

Q: What influences pricing for brand deals?

Usage rights, exclusivity, deliverables, campaign length, timelines, and production scope.

Q: What information do you need for a proposal?

Please share your brand, campaign objectives, deliverables, usage period/territory, deadlines, and budget range.

Q: Can Cormac Murphy create custom content for our campaign?

Yes — Cormac Murphy can deliver bespoke content (videos, posts, appearances, endorsements) aligned to your creative brief.

Q: Does Cormac Murphy do voiceovers or on-camera work?

Yes — subject to concept approval and scheduling.

Q: Can Cormac Murphy also participate in other types of events or campaigns?

Yes — many of our talent are versatile and can engage in speaking engagement, or media/brand activations, depending on their individual skills and availability.

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Cormac Murphy is a business consultant and entrepreneur specializing in improving customer conversations and fostering behavioral change within organizations. After leading the Customer Service Improvement Service Offer for 15 years as a Director at Vision Consulting starting in October 1992, Cormac Murphy established a strong foundation in operational efficiency, specifically within customer service environments. During his tenure at Vision Consulting, from 1999 to 2002, he also served as a Project Manager at Intelligent Finance, where he focused on CRM implementation, performance management, and developing robust call center systems. Murphy continued his entrepreneurial path by founding Wordbond in October 2007, where he developed ‘Learning Team’ concepts and delivered client engagements for three years and four months, also contributing to the CCMA in Ireland.

Murphy’s entrepreneurial journey continued with the establishment of YakPact Ltd in 2011, driven by a long-term vision to transform the service experience in call centers by fusing commitment and memorability in customer interactions. In 2012, YakPact’s consulting business merged with Ennovate, enabling YakPact to concentrate exclusively on product development. In June 2013, Murphy became a Partner at Ennovate Consulting, a role he continues to hold, focusing on assisting customers in achieving their business visions. His work at Ennovate emphasizes creating structures that embed sustained behavioral change through simple systems, embedded coaching for first-line managers, and robust measurement and feedback mechanisms.

Murphy’s career demonstrates a consistent and impactful focus on improving customer service, operational efficiency, and leadership development across multiple organizations. He continues to drive innovation in behavioral change and coaching as a Partner at Ennovate Consulting and as the Founder of First Line Coach. His work continues to empower organizations to optimize their customer interactions and cultivate strong, coached leadership at the front line, building on decades of experience in the consulting and customer service sectors.