Graeme Souness | Booking Agent | MN2S

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Graeme Souness

Graeme Souness has transitioned from a decorated football player and manager to a prominent television pundit and charity advocate.

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Past Works

Rangers Charity Foundation & BHF Scotland

Graeme Souness backed the Rangers Charity Foundation and BHF Scotland partnership, which was announced ahead of World Heart Day. This collaboration aims to highlight a national charity partner for the foundation.

BRAND PARTNERSHIPS

Sky Sports

Graeme Souness has been a prominent pundit and football analyst for Sky Sports for many years, providing expert commentary and analysis on Premier League and UEFA Champions League matches until his departure in April 2023.

BRAND PARTNERSHIPS

beIN SPORTS

Graeme Souness served as a football analyst for the Doha-based broadcaster beIN SPORTS, taking time from this role to visit the Supreme Committee for Delivery & Legacy.

BRAND PARTNERSHIPS

WFL (Wound Football Legacy)

WFL proudly announced a partnership with Graeme Souness MBE, recognizing his legendary status as a Scottish former professional player and manager.

BRAND PARTNERSHIPS
1971–72

First-team appearance for Tottenham Hotspur in a UEFA Cup tie

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1972

Named in the North American Soccer League's All-Star team

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1973

First appearance for Middlesbrough

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1973–74

Promotion with Middlesbrough as Second Division champions

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1978

Liverpool debut

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1978

Provided assist for the only goal in the European Cup Final

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1978–79, 1979–80

First League title medals with Liverpool

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1981

Second European Cup medal with Liverpool

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1981–82

Awarded Liverpool club captaincy

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1981–82, 1982–83

Won League Championship and League Cup with Liverpool as captain

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1984

Scored winning goal in League Cup final replay against Everton

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1983–84

Lifted three trophies with Liverpool

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1985

Won Coppa Italia with Sampdoria

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1986

Appointed player-manager at Rangers

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1986–87

Won Scottish Championship and League Cup with Rangers

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1987–88

Won Scottish League Cup with Rangers

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1988–89, 1989–90

Won two more Scottish Championships with Rangers

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1988–89, 1990–91

Won two more Scottish League Cups with Rangers

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1991

Appointed Liverpool manager

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1992

Won FA Cup with Liverpool

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1995–96

Managed Galatasaray and won the Turkish Cup

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2000–01

Managed Blackburn Rovers and secured promotion to the Premier League

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2001–02

Won League Cup with Blackburn Rovers

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2004

Inducted into the Scottish Football Hall of Fame

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2007

Inducted into the English Football Hall of Fame

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2024

Awarded CBE

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2023

Completed English Channel swim for DEBRA charity

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About

Born on May 6, 1953, in Edinburgh, Scotland, Graeme James Souness began his football career as an apprentice at Tottenham Hotspur in 1968. Frustrated by limited first-team opportunities, he moved to Montreal Olympique in 1972, gaining experience before joining Middlesbrough later that year. At Middlesbrough, he developed his tenacious playing style, contributing to the club’s promotion to the First Division in 1973–74. His significant career milestone came with Liverpool in January 1978, where as a midfielder, he became an integral part of the team’s success, winning five First Division titles, three European Cups, and four League Cups. He captained Liverpool for three seasons, notably scoring key goals, including the winner in the 1984 League Cup final replay against Everton and a penalty in the 1984 European Cup final shootout victory against Roma. Following his impactful tenure at Liverpool, Souness joined Sampdoria in Italy in 1984, where he secured a Coppa Italia winner’s medal in 1985 before transitioning into management.

Souness began his managerial career as a player-manager at Rangers in 1986, spearheading the “Souness Revolution” by attracting top English talent during a period when English clubs were banned from European competitions. He led Rangers to three Scottish titles and four League Cups, revitalizing the club’s dominance in Scottish football. In 1991, he returned to Liverpool as manager, winning the FA Cup in 1992 and nurturing young talents like Steve McManaman and Robbie Fowler. Post-Liverpool, Souness managed Galatasaray, where he famously planted a flag in rival Fenerbahçe’s pitch after a cup final victory in 1996, earning him the nickname “Ulubatlı Souness.” Subsequent managerial roles included Southampton, Torino, Benfica, Blackburn Rovers, where he won the League Cup in 2002, and Newcastle United. His career after management has seen him become a well-known television pundit for Sky Sports and RTÉ, contributing analysis on major football events.

Beyond his footballing achievements, Souness has also dedicated efforts to charitable causes. In 2023, he embarked on a fundraising campaign for DEBRA, a charity focused on epidermolysis bullosa research, which involved swimming the English Channel as part of a relay team. This endeavor raised £1 million for the charity, highlighting his commitment to philanthropy. His contributions to football and charity were recognized with a CBE (Commander of the Order of the British Empire) in the 2024 King’s Birthday Honours List.

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Expertise

Themes & Genres

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

News

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