Iris Apfel | Booking Agent | Talent Roster | MN2S

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Iris Apfel

Iris Apfel was an American businesswoman, interior designer, and fashion figure known for her distinctive style and extensive career in textiles.

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Past Works

H&M

Collaboration with H&M for a capsule collection, reflecting her love of colour, prints and textures. The Iris Apfel x H&M collection included a stunning assortment designed for everyone.

BRAND PARTNERSHIPS

Zenni Optical

Collaboration with Zenni Optical to create the Iris x Zenni Zentennial collection.

BRAND PARTNERSHIPS

Shutterfly

Partnership to create an exclusive NFT Holiday CryptoCard Collection for charity.

BRAND PARTNERSHIPS

HSN

Collaboration with the retailer HSN.

BRAND PARTNERSHIPS

Mattel

Mattel made a silver-haired Barbie in her name. In 2018, Mattel created a Barbie doll in Apfel's image, making her the oldest person to ever have a Barbie made in her image. Mattel also made two 'Styled by Iris Apfel' Barbie dolls that were commercially available.

BRAND PARTNERSHIPS

MAC Cosmetics

Tapped to create a limited collection for MAC cosmetics at the age of 90.

BRAND PARTNERSHIPS

Hugo Boss

Collaborated with Hugo Boss.

BRAND PARTNERSHIPS

Airbnb

Collaborated with Airbnb.

BRAND PARTNERSHIPS

Etsy

Collaborated with Etsy.

BRAND PARTNERSHIPS

eBay

Starred in campaigns for eBay.

BRAND PARTNERSHIPS

Macy's

Fashion clothing line for Macy's called 'Iris Meets INC'. The fashion icon teamed up with Macy's INC International Concepts for a collection of “must-have” clothing and jewelry.

BRAND PARTNERSHIPS

Ruggable

Collaborated with Ruggable.

BRAND PARTNERSHIPS

Erstwilder

Collaborating with Australian brand @erstwilder.

BRAND PARTNERSHIPS

WiseWear

Collaboration with technology startup WiseWear on an upcoming line of smart jewelry.

BRAND PARTNERSHIPS

Blue Illusion

Was the face of Australian brand Blue Illusion and appeared in campaigns for them.

BRAND PARTNERSHIPS

Citroën

Performed in a television commercial for the French car DS 3 and fronted campaigns for Citroen.

BRAND PARTNERSHIPS

Kate Spade

Fronted campaigns for Kate Spade.

BRAND PARTNERSHIPS

Magnum

Fronted campaigns for Magnum.

BRAND PARTNERSHIPS

Nude

Launched collections of vases and accessories with Istanbul-based glassware brand Nude.

BRAND PARTNERSHIPS

Ciaté London

Partnered with British beauty brand Ciaté London for a new beauty capsule collection at 101 years old.

BRAND PARTNERSHIPS

Bernardaud

Launched a jewelry collaboration with Bernardaud called Be Bold Over, featuring necklaces, rings, and sculptural pieces.

BRAND PARTNERSHIPS
1921

Born Iris Barrel

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1948

Married Carl Apfel

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1950

Co-founded Old World Weavers

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1992

Retired from Old World Weavers

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2005

Metropolitan Museum of Art exhibition 'Rara Avis'

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2011

Visiting professor at the University of Texas at Austin

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2014

Documentary film 'Iris' released

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2015

Husband Carl Apfel died

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2018

HarperCollins published biography 'Iris Apfel: Accidental Icon'

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2018

Mattel created a Barbie doll in her image

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2019

Signed modeling contract with IMG

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2021

Celebrated 100th birthday

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2024

Died

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About

Iris Apfel was born Iris Barrel on August 29, 1921, in Astoria, Queens, New York City. Her father, Samuel Barrel, owned a glass and mirror business, and her Russian-born mother, Sadye Barrel, owned a fashion boutique. Growing up, Apfel developed an early interest in fashion and design, often exploring Manhattan’s antique shops and collecting unique jewelry from a young age. She pursued her education in art history at New York University and attended art school at the University of Wisconsin. Her early career included work as a copywriter for Women’s Wear Daily and assisting interior designer Elinor Johnson, where she refined her talent for sourcing rare items.

In 1948, she married Carl Apfel, and two years later, in 1950, they co-founded Old World Weavers. This textile firm specialized in reproducing 17th, 18th, and 19th-century fabrics, requiring them to travel to Europe bi-annually in search of materials not available in the United States. Their business gained significant success, attracting high-profile clients such as Jackie Kennedy and Greta Garbo. Notably, Iris Apfel served as a restoration consultant for the White House across nine presidential administrations, including those of Harry S. Truman, Dwight D. Eisenhower, and Bill Clinton, until her retirement in 1992.

After her retirement, Apfel’s unique personal style led to a new wave of recognition. In 2005, The Costume Institute at The Metropolitan Museum of Art featured her collection in an exhibition titled “Rara Avis: Selections from the Iris Barrel Apfel Collection.” This marked the first time the Met focused on a living individual who was not a designer. Her increasing visibility led to numerous collaborations and a modeling contract with IMG in 2019 at the age of 97. Apfel continued to be an active and influential figure in fashion, celebrating her 100th birthday in 2021 and passing away on March 1, 2024, at the age of 102.

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Expertise

Formats

  • Live performance
  • Brand ambassador / endorsement
  • Media & campaign appearances

News

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