Obie Trice, a Detroit-born rapper, built a distinguished career through his lyrical prowess, transitioning from an Eminem protégé to an independent artist and label owner. His journey includes significant album releases and collaborations with prominent figures in hip-hop.
Obie Trice signed with Shady Records in 2000, an imprint of Interscope Records, where he released his first two albums, 'Cheers' (2003) and 'Second Round's on Me' (2006). This partnership was instrumental in launching his mainstream career.
Upon leaving Shady Records in 2008, Obie Trice formed his own record label, Black Market Entertainment, in 2010. He has since released albums like 'Bottoms Up' (2012), 'The Hangover' (2015), and 'The Fifth' (2019) under this independent banner.
Obie Trice officially signed with Conor McGregor's Greenback Records. His first release under this label is the single 'TBH [To Be Honest]'.
Obie Trice III was born on November 14, 1977, in Detroit, Michigan. His musical journey began at age 11 when his mother gifted him a karaoke machine, inspiring him to craft his own lyrics over instrumentals. By 14, Trice was actively participating in rap battle gatherings in Detroit, including the renowned Hip Hop Shop, hosted by Proof of D12. These experiences cultivated his talent and encouraged him to pursue rap seriously, leading to his introduction to Eminem by D12 member Bizarre. This connection ultimately led to his signing with Eminem’s Shady Records in 2000.
Under Shady Records, Trice’s career gained significant traction with his debut album, “Cheers,” released on September 23, 2003. The album featured collaborations with Dr. Dre, Busta Rhymes, 50 Cent, and Eminem, achieving platinum certification by the RIAA. His follow-up, “Second Round’s on Me,” was released in 2006. In 2008, Trice departed from Shady Records to establish his independent label, Black Market Entertainment, in 2010. This marked a turning point, allowing him to release subsequent albums, “Bottoms Up” (2012), “The Hangover” (2015), and “The Fifth” (2019), demonstrating his sustained presence and independent artistic control within the music industry. He has also made appearances in films such as “8 Mile” (2002) and “Life Goes On” (2007).
Beyond his musical releases, Obie Trice has been involved in various projects and community efforts. In 2011, he met with Michigan State Senator Virgil Smith Jr. to discuss the development of a music program for Detroit youth and the establishment of a community recording studio, highlighting his interest in giving back to his community. Trice’s career is marked by his distinctive lyrical style and his ability to navigate the complexities of the music industry, maintaining relevance and an authentic voice throughout his journey.
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