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India Shraddha Kapoor has established herself as a leading Indian actress and a prominent public figure, transitioning from early theatrical studies to achieving widespread acclaim in Hindi cinema.
Co-founder of the jewellery brand. Her journey shows a clear shift from being just an endorser to an investor and collaborator, demonstrating a mutual passion for jewellery.
Investing Partner and Brand Ambassador. The brand mentions Shraddha Kapoor has been a fan of their products and is involved as both an investor and an ambassador.
Investor in the beverage brand. She stated that the brand value aligns with her personal values.
She was roped in as brand ambassador by the home furnishing brand. She will co-create and endorse Bella Casa's new collection 'Shades of Shraddha' across all Indian markets.
Appointed as the first-ever brand ambassador for this women's bottom wear brand. The partnership launched with the 'Life Moves In Your Comfort Zone' campaign, focusing on comfort-led everyday wear.
Onboarded as the brand ambassador for the Kenvue-owned beauty brand in the Indian market.
Became the first brand ambassador for the leading D2C fashion, lingerie, and personal care brand.
Endorsed the brand as a brand ambassador starting in July 2023.
Endorsed the brand starting in May 2021.
Brand ambassador for the cosmetics brand.
Signed as the brand ambassador for Veet.
Endorsed Lipton Tea.
Featured in their new campaign, which aimed to feature college girls on billboards.
Has worked with Vogue Eyewear as an endorser.
Has worked with The Body Shop as an endorser.
Born and raised in Mumbai, Shraddha Kapoor initially pursued theatre studies at Boston University. She left during her first year to embark on her acting career, making her screen debut in the 2010 drama “Teen Patti.” While the film received mixed reviews, her performance earned her a nomination for the Filmfare Best Female Debut. The following year, she gained critical appreciation for her role in the teen drama “Luv Ka The End,” for which she received the Stardust Searchlight Best Actress Award. Her career saw a significant turning point in 2013 with the romantic musical “Aashiqui 2,” where her portrayal of Arohi Keshav Shirke brought her widespread recognition and her first commercial success. This role also garnered her numerous nominations, including a Filmfare Award for Best Actress.
Kapoor continued to build on her success with diverse roles. She received critical acclaim for her performance as Arshia in Vishal Bhardwaj’s 2014 drama “Haider,” a character inspired by Ophelia. This was followed by commercial successes such as the romantic thriller “Ek Villain” (2014), where she also made her singing debut with the song “Galliyan.” She further demonstrated her versatility in the dance drama “ABCD 2” (2015) and the action film “Baaghi” (2016). After a period of varied commercial reception, Kapoor regained significant success with comedies like “Chhichhore” (2019) and “Tu Jhoothi Main Makkaar” (2023), the action thriller “Saaho” (2019), and the Maddock Horror Comedy Universe films “Stree” (2018) and “Stree 2” (2024). “Stree 2” became her highest-grossing film and earned her another Filmfare Best Actress nomination.
Beyond her acting career, Kapoor has engaged in philanthropic activities, performed in stage shows, and lent her singing voice to several of her films. She is also a recognized celebrity endorser and entrepreneur, having launched her own clothing line, Imara, in association with Amazon in 2015. In 2021, she invested in the beverage brand Shunya. Her significant public presence is reflected in her status as one of India’s most-followed women on Instagram.
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