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United States Chip Kelly is a highly experienced American football coach who has transitioned from successful college head coaching roles to offensive coordinator positions in both collegiate and professional football, known for his innovative offensive strategies.
Tostitos partnered with Kelly for a series of short online vignettes featuring him in his first-ever ads, going head-to-head with a snack chip.
While coaching UCLA, Chip Kelly's existing relationship with Nike co-founder Phil Knight, stemming from his time at Oregon, was noted as a potential factor in UCLA exploring an apparel deal with Nike and eventually partnering with Jordan Brand for football and basketball apparel.
Charles Edward “Chip” Kelly, born on November 25, 1963, in Dover, New Hampshire, began his extensive coaching career in 1990 at Columbia University after playing quarterback and defensive back at the University of New Hampshire. After various assistant roles at Columbia, New Hampshire, and Johns Hopkins, he rose to offensive coordinator at his alma mater, New Hampshire, in 1999. During his tenure, the Wildcats’ offense consistently ranked among the nation’s best, showcasing his early aptitude for innovative offensive schemes and setting the stage for his future success.
Kelly achieved national prominence as the offensive coordinator and later head coach at the University of Oregon from 2007 to 2012. He led the Ducks to a 46-7 overall record, three consecutive Pac-10/Pac-12 Conference championships, and four BCS Bowl appearances, including the 2011 BCS National Championship Game. His high-scoring, fast-paced “blur” offense revolutionized college football. This success led him to the NFL, where he served as head coach for the Philadelphia Eagles (2013-2015) and the San Francisco 49ers (2016). His first year with the Eagles saw them win the NFC East title, a significant turnaround from the previous season.
After returning to college football as the head coach for UCLA from 2018 to 2024, Kelly guided the Bruins to a 35-34 record and notable offensive improvements, including setting a school record for total yards per game in 2022. In 2024, he joined Ohio State as offensive coordinator and quarterbacks coach, contributing to a National Championship win. He then moved to the Las Vegas Raiders in 2025 as offensive coordinator, continuing his diverse coaching journey across college and professional football.
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