Paul Fino, known as Paul Reacts, is a prominent TikTok star and fragrance influencer celebrated for his extensive knowledge of perfumes. With 1.7 million followers on his TikTok account, @paulreactss, he has built a vibrant community around his passion for scents. Since his first post in June 2020, which humorously tackled smoking and driving, Paul has evolved his content to focus on fragrance, offering insights that resonate with enthusiasts and newcomers alike.
In addition to sharing his favorite perfumes, Paul provides in-depth reviews of new scents and helps his fans find affordable dupes for high-end fragrances. His ability to connect with his audience is evident in his engaging videos, where he combines humor with valuable information. One of his most popular posts featured a dupe for Billie Eilish’s signature scent, racking up over 7 million views and solidifying his reputation as a trusted source in the fragrance community.
On Instagram, Paul showcases his life beyond perfumes, sharing glimpses of his impressive collection alongside photos of his dogs, friends, and celebrity encounters. His Instagram account has attracted 230,000 followers, who appreciate both his fragrance expertise and relatable lifestyle content.
As Paul Reacts continues to grow his influence, he remains dedicated to educating his audience about the world of fragrance. His journey reflects a genuine passion for scent and a commitment to helping others discover the perfect fragrances that suit their unique styles.