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Venezuela Lele Pons has transitioned from a Vine sensation and digital comedian to a multi-faceted entertainer, encompassing acting, music, and podcasting, while also engaging in significant brand collaborations.
Lele Pons created sponsored posts for Google on her platforms.
Lele Pons created sponsored posts for Tinder on her platforms.
Lele Pons created sponsored posts for the 'Dragon City' video game.
Lele Pons became a brand ambassador for the US makeup brand CoverGirl in February 2017.
Lele Pons walked for Dolce & Gabbana in Milan and collaborated with companies like Calvin Klein and Dolce & Gabbana.
Lele Pons collaborated with companies like Calvin Klein.
Lele Pons has been a recent partner with Fashion Nova.
Lele Pons has been a recent partner with Urban Decay Beauty.
Lele Pons has been a recent partner with Monster Energy.
Lele Pons has been a recent partner with Amazon Prime Video.
Lele Pons has been a recent partner with Postmates.
Fashion brand alice + olivia by Stacey Bendet collaborated with Lele Pons to launch a three-piece capsule collection in support of Airbnb.org for World Humanitarian Day.
Fashion brand alice + olivia by Stacey Bendet collaborated with Lele Pons to launch a three-piece capsule collection in support of Airbnb.org for World Humanitarian Day.
Lele Pons has served as a brand ambassador for BOSS, beginning in September 2023.
Lele Pons featured Crunchmaster Crackers in an Instagram reel discussing bringing favorite food for Friendsgiving.
Eleonora “Lele” Pons Maronese was born on June 25, 1996, in Caracas, Republic of Venezuela, to pediatrician Anna Maronese Pivetta and architect Luis Guillermo Pons Mendoza. At the age of five, she moved to the U.S. and was raised in Miami, Florida. She graduated from Miami Country Day School in 2015 and subsequently relocated to Los Angeles. Pons has publicly discussed overcoming challenges, including difficulties with making friends and experiencing bullying during high school, and has been open about her diagnoses of attention deficit hyperactive disorder, Tourette syndrome, and severe obsessive-compulsive disorder.
Pons gained initial prominence on the video platform Vine, where she became the first “Viner” to achieve one billion loops and was the most followed woman on the platform before its shutdown in 2016. Following Vine, she successfully transitioned to YouTube, where she built a subscriber base of over 18 million by September 2025 by creating comedy sketches. Her career expanded with notable projects such as co-authoring the novel “Surviving High School” in 2016 and starring in the YouTube Red romantic comedy “We Love You.” She signed with entertainment company Shots Studios in 2016, further diversifying her content creation and professional ventures.
Her career trajectory includes acting roles in television series like MTV’s “Scream” in 2016 and appearances in music videos for artists such as Camila Cabello and Anitta. In May 2018, Pons released her debut Spanish-language single “Dicen” with Matt Hunter, which garnered 10 million views in four days. She continued her musical endeavors with the English-language country duet “Señorita” with Jake Owen in 2019 and hosted “La Voz… México” in 2018. Her personal life milestones include her marriage to Puerto Rican rapper Guaynaa in March 2023 and the welcoming of their daughter in July 2025. In 2022, she received the Women’s Entrepreneurship Day Pioneer Award at the United Nations, recognizing her influence in digital media.
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