Bad Bunny

Bad Bunny is a Puerto Rican musician who achieved global success by performing primarily in Spanish, becoming a three-time Grammy winner known for hit songs and groundbreaking albums. After gaining significant traction sharing his music on SoundCloud, Bad Bunny secured a record deal with Hear This Music in 2016 following the success of his song ‘Diles.’ Rather than pursuing major label contracts, he strategically released singles and videos on YouTube to build his audience. This independent approach led to early hits such as ‘Soy Peor,’ which reached No. 19 on the Hot Latin Songs chart in 2016, and the collaboration ‘Ahora Me Llama’ with Karol G, peaking at No.

10 on the Hot Latin Songs in 2017. That same year, he launched Beats 1’s first Spanish-language show, ‘Trap Kingz’ in November, and the remix of his track ‘Te Boté’ climbed to No. 1 on Hot Latin Songs. His collaboration with Cardi B and J Balvin on ‘I Like It’ topped the Billboard Hot 100 in May 2018, and ‘Mia’ with Drake reached No.

5 on the Billboard Hot 100 in October 2018. His debut album, ‘X 100PRE,’ released in December 2018, soared to No. 1 on Billboard’s Top Latin Albums and No. 11 on the Billboard 200, earning him a Latin Grammy for Best Urban Music Album in 2019.

He has garnered numerous accolades throughout his career, including three Grammy Awards (2021, 2022, 2023), eleven Latin Grammy Awards, eight Billboard Music Awards, thirteen Lo Nuestro Awards, and was the first non-English language artist to win the MTV Video Music Award for Artist of the Year in 2022.